HW-pictop

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CURRENT 2011 TOUR SPONSORS -

We couldn't do it without them! These companies proudly support the 2011 Heather Williams Music Tour. Please visit some of the sponsor web sites for great deals and information.

If you are interested in becoming a Heather Williams Music Tour sponsor for 2011, please take a look at all the Sponsorship Pricing Packages available below. Contact Haley Taylor @ Ryder Agency (646) 222-8090 or email: info@ryderagency.com

**YOUR
LOGO HERE!**
 
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Welcome to the Heather Williams 2011 Music Tour!

About this project -
This music tour is designed to help you and Heather Williams reach new fans, clients and customers in 2011 and you can go with her! Advertise with the HW 2011 Music Tour and you will receive advertisement online and at concerts all year long for a fraction of the cost! Make sure to check out the TOUR VIDEO above. Bring your company, product or cause to the events.

Where do you come in?
Advertise your company, product, cause or just jump on board to sponsor! View the current Tour advertising /sponsors > www.heather-williams.com/content_sponsors.html.

What is so great about advertising for HW's Music Tour?
One price for the complete 2011 Tour. No monthly charges, just a flat fee and you get the package for the whole Tour!

Heather Williams on TV
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Currently HW is on the VH1 & VH1 Classic “Rock ‘N' Roll Fantasy Camp” TV Series, a Mark Burnett Production. The new series teamed her and other musicians with a one of a kind music and TV opportunity. Heather had to audition, write original tunes, perform live on Sunset Strip, and got to have the once in a lifetime opportunity to be schooled by professionals Rudy Sarzo (Ozzy), Kip Winger (Winger)and Mark Hudson (Aerosmith Producer) and, finally, share the stage with rock icons Bret Michaels (Poison), Michael Anthony (Van Halen), Lita Ford, Ace Frehley (KISS) and many rockstars.

As quoted in The New York Post - "Saturday's premiere of " Rock 'n' Roll Fantasy Camp " shattered VH1 Classic viewership records, becoming the most-watched series premiere in network history."
TV SHOW PROMO VIDEO!

HW's MUSIC - Ms. Williams has just released her 1st CD where she collaborated with Steve Brown (Billboard hit songwriter / TRIXTER) who produced it. Accomplished musicians Eddie Ojeda (Twisted Sister) and Paul Crook (Meatloaf) laid fire blazing guitar tracks on the CD.

HW's 2011 TOUR - She is ready to rock out live on stage starting March 19th, 2011 at Hard Rock Atlanta and the Heather Williams team is raising the funds to get her act on the road. Most musicians have a record label to help them tour and since the right record label hasn't come along yet, she is doing a tour independently, with you! HW decided to create a fantastic fundraiser that will allow individuals, businesses and organizations to fund the project that they love and get some outstanding attention and sales in return. The goal with this tour is to spread the news personally about her music and brand and at the same time advertise and market your business or cause and have an ROI (Return On Investment).

The costs include promotional materials, advertising, cd making, tour equipment, tour pre production, pay my band, rehearsal venue, tour launch, press, publicity, travel expenses and tour crew. The tour will hit a number of cities to share HW's energy, attract attention, rock out on stage with the crowds and promote and tell the world about you!

** All dates are tentative and are subject to change.**
SOME VENUES & DATES HAVE NOT BEEN POSTED YET. SIGN UP TODAY!

Hard Rock Atlanta - Atlanta, GA

Rock 'N' Soldier Event - Woodstock, GA

The Local - Marietta, GA

Hard Rock Cafe - Nashville, TN

Panama City Festival - Panama City, FL

North River Tavern - Sandy Springs, GA

Starliner Entertaiment - Terry Myles - 205.382.7557

* Iron Horse Saloon - Birmingham, AL

*The Back Nine - Birmingham, AL

*Workplay - Birmingham, AL

Resort Attractions Entertainment - Michael Scott -
702.588.9764

*Par-A-Dice Hotel/ Casino - East Peoria, IL

*Sam's Town Hotel & Casino - Tunica, MS

*Sam's Town Hotel & Casino - Shreveport, LA

*Fremont Hotel & Casino - Las Vegas, NV

*Borgata Hotel Casino & Spa - Atlantic City, NJ

*Blue Chip Casino Spa - Michigan City, IN

March 19

March 25

April 9

April 30

May 21 & 22

May 27



TBA

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Benefits of Sponsorship -
Each sponsor is unique to the tour! The goal is to reach out to those who are unaware and inform them of your product or cause and make sure those that know about you stay excited and continue to be a returning customer! Heather will be advertising your name and logo in concert programs, flyers, posters, music gear, merchandise items and many other ways. Sponsorship pricing packages listed below.

Demographics -
Audience demographics include: average income $64,587, average age 25.6 years, 50% male, 50% female.


Includes:
* Personal Endorsement from a Loyal Customer
* Reach 369,048 online daily impressions
* Reach 15,350 impressions per concert event
* Increase your site traffic
* Large and Loyal Following
* Increase sales
* Improve brand awareness
* Sponsor banner displayed at events
* Logo on the back of my apparel
* Free admission show passes
* Hand out brochures on Merch table at shows.
* Product Raffles & Giveaways
* Logo on Tour Bus
* Web site Promotion
* Company’s name included in all paid & donated media advertising
* Phone or in person interviews to help promote
* Receive thousands of unique impressions & multiple repeat impressions throughout 2011
* Personal appearances to help promote
* Stage Mentions & Testimonials
* Logo on Printed Materials (Flyers, Posters)
* Weekly promotion on all my social sites
* Promotion in Youtube videos posted on the road
* Logo on music gear
* Find prospects and leads
* Gain more exposure
* Increase site traffic
* Find new business partners
* Improve search engine rankings
* Reduce marketing expenses
* Close more deals
* Improve brand awareness
* Promotion in Band Emails
* Create a unique & interactive branded venue for consumers while they experience live music

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The promotion and sales generation for your business will work 2 ways- Online & Concerts

IMPRESSIONS - Impressions are calculated by finding the total number of times a sponsor's name will be seen or heard.
#1. Online

How Heather Williams social media is going to helping your business? Want to find out how Twitter, Facebook and other sites are impacting your brand awareness? Social media is bigger than you might think. Social media communities could include sites like Twitter, Facebook, LinkedIn and hundreds of others. They may also incorporate people interacting on HW site and BLOG as well as forums and private communities.Chances are pretty good that people in your target market are involved with multiple social networks, whether they realize it or not. The range of measurable returns is wide and deep.

SOCIAL SITES & www.Heather-Williams.com


*Heather Williams personal website - www.Heather-Williams.com
Average Monthly Total hits 222,139 = 7,400 Average daily impressions

*Major social sites daily impressions -

  • Facebook - 5,000 friends x 7 daily status updates = 35,000 daily impressions
  • Facebook Fan Page - 730 friends x 7 daily status updates = 5,110 daily impressions
  • Myspace - 34,868 friends x 7 daily status updates = 244,076 daily impressions
  • Myspace Fan Page- 8,692 friends x 7 daily status updates = 60,844 daily impressions
  • Twitter - 1,432 followers x 7 status updates a day = 10,024 daily impressions
  • Twitter Fan Page - 250 followers x 7 daily status updates = 1,750 daily impressions
  • Youtube - Video Views: 523,776, Subscribers: 662.
    1 video posted x 662 subscribers = 662, Average daily video views= 2,359 daily impressions
  • LinkedIn - 355 followers x 7 daily status updates = 2,485 daily impressions

    ** This information does not include impressions such as comments on photos, friends re-posting links, emails, links were clicked and messages that were liked or commented on.

TOTAL major social sites average daily impressions - 361,648
TOTAL personal website
average daily impressions - 7,400

TOTAL DAILY IMPRESSIONS - 369,048 DAILY IMPRESSION

Other Social Sites that Heather is active on- These sites were not included in the impression total listed above.
* 23 * Adobe Share * Atom Blog * Bebo * Blip.tv * Blogger * box.net * Brightkite * DailyBooth * Dropbox * Dropshots * Email * Evernote * Expono * Facebook * Facebook Pages * Fireeagle * Flickr * Fotki * FotoTime * Foursquare * Friendfeed * Friendster * FTP * Gallery 2.0 * Google Docs * Google Talk * GoogleBuzz * Hi5 * Hyves * Identi.ca * imageloop * ImageShack * ipernity * Jaiku * Joomeo * Kewego * Kodak * Kodak Pulse * Lifeblob * Linkedin * Livejournal * MemoryLife * Metacafe * MetaWeblog * MobileMe * Moblog * MobyPicture * Movable Type * Multiply * MySpace * Nokia Share on OVI * Orkut * PhotoBox * Photobucket * Photoservice * Picasa * PictureTrail * Ping.fm * Plaxo * Plerb * Plixi * Plurk * Realtime Farms * Scribd * Sendspace * Shutterfly * Smugmug * Snapfish * Snapmylife * Sonico * Squarespace * Status.net * Tinypic * Tumblr * Twaud.io * Twitgoo * TwitPic * Twitter * TwitVid * TypePad * Webshots * Wordpress.com * Xanga * Yahoo * Yahoo Meme * Yfrog * Youare * YouTube * Zooomr
Exposure, influence and engagement represent brand awareness in the measurement funnel.

#2. Face to Face / Concerts

Impressions - Anticipated impressions such a sponsorship will yield. Impressions are calculated by finding the total number of times a sponsor's name will be seen or heard.

EXAMPLE. Entrant-level sponsors might receive: If an concert is expected to draw 1,000 people. Your choice sponsorship might receive: space on a display banner (1000 impressions), sponsor name on merch (1,000), sponsor name on flyers (1,000), sponsor name announced twice (2,000 impressions), and sponsor name in our HW newsletter promotion for concert (10,350 impressions), a total of 15,350 impressions for the event.

CONCERT IMPRESSIONS - 15,350 PER CONCERT

Other impressions not accounted for are company logo on apparel, Hand out brochures on Merch table at shows, Raffles & Giveaways, Logo on Tour Bus, Promotion in Youtube videos posted on the road and Logo on music gear.

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A percentage of the funds will go toward a HW's giving back project called Rock ‘N' Soldier. Heather personally sends care packages to soldiers who are currently deployed and profiles them on her website. She said "I enjoy shipping them homemade treats. This is a small gesture to let Soldiers who are away from their families, putting their lives at risk, know that strangers at home care about them.". Information about the project can be found on www.RockNSoldier.com
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A little about HW -
Heather is the blonde haired blue eyed guitar rocker in the promo and music video! She has a great passion for music, entertainment, sales, marketing and business. Ms. Williams has participated in the ESPN X GAMES Freestyle Motocross event jumping a dirt bike off a metal ramp over a 80ft gap while doing tricks in the air, race cars professionally, driven NHRA Nitro Funny Cars and Drag bikes and made Quarterback for the Altanta Steam Football League. Heather tries to get her hands into about everything and was fortunate enough to have had a Track Scholarship and Basketball Scholarship. Slowing things down on a business note, she is a Realtor and has a contracting company.
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Follow Heather on her journey as it is documented. Product and brand promotional Youtube videos posted, as well as videos of her on the road. Take a look at her Youtube channel and watch her in action! Youtube.com/HeatherWilliamsTV
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Thank You for taking the time to look over Heather's tour and goals. Heather can't do this without you, so let's make it happen! We are confident that with your help we can make a ROCK'n attention getting tour together! With your sponsorship, you will help Heather advance her career to the next level while she reaches out to new and returning customers for your product or cause.

Website:
Heather - Williams.com

Current Press Releases:
www.PRNewswire.com
www.NYPost.com - "Saturday's premiere of " Rock 'n' Roll Fantasy Camp " shattered VH1 Classic viewership records, becoming the most-watched series premiere in network history."
www.Daily-Tribune.com - "Currently starring on "Rock N' Roll Fantasy Camp," Heather Williams is gaining nationwide exposure as she launches her music career."
www.BackstageAxxess.com - "Heather Williams doesn't just turn heads, she sets them into a full-on spin after one look at her resume."

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** Advertising /Sponsorship Pricing Packages **

ROCKSTAR $100,000
VIP
$50,000
BACKSTAGE $25,000
DELUXE
$10,000
DIAMOND $5,000
PLATINUM
$2,500
GOLD
$1,000
SILVER
$500
BRONZE
$250
** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**

Exposure ROCKSTAR $100,000 +

“Official” product or service Title Sponsor of the 2011 HW Music Tour
Exclusive name-in-title rights
Prominent recognition onsite through crowd announcements,signage & interactive promotions
Company logo wrapped on tour vehicle
Private concert for company or event

Personal appearance by HW to promote company
Company logo on specified music gear
Free pre-event dinner with HW
Phone or in person interviews to help promote company
Company promotional commercial video with HW promoting product
Company's name and link on Home page of www.heather-williams.com
Company logo on tour vehicle
Company name in concert programs
Logo visibility on invitation and reminders (printed and electronic material)
15 Free backstage passes
Company’s name announced over the public address system at event
Weekly promotion on all my social sites
Exposure in HW email newsletter
Company’s logo on 2011 event t-shirt
Company promotional info sent out to all 107 social sites that HW is connected to
Company's name and link on Sponsor page of www.heather-williams.com
Company’s Logo on 2011 Sponsor banner displayed at approved events
15 Free admission show passes
Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**



Exposure VIP $50,000

“Official” product or service Associate Sponsor of the 2011 HW Music Tour
Personal appearance by HW to promote company
Private concert for company or event
Company logo on specified music gear
Free pre-event dinner with HW
Phone or in person interviews to help promote company
Company promotional commercial video with HW promoting product
Company's name and link on Home page of www.heather-williams.com
Company logo placement on tour vehicle
Company name in concert programs
Logo visibility on invitation and reminders (printed and electronic material)
10 Free backstage passes
Company’s name announced over the public address system at event
Weekly promotion on all my social sites
Exposure in HW email newsletter
Company’s logo on 2011 event t-shirt
Company promotional info sent out to all 107 social sites that HW is connected to
Company's name and link on Sponsor page of www.heather-williams.com
Company’s Logo on 2011 Sponsor banner displayed at approved events
10 Free admission show passes
Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.*



Exposure BACKSTAGE $25,000

Personal appearance by HW to promote company
Company logo on specified music gear
Free pre-event dinner with HW
Phone or in person interviews to help promote company
Company promotional commercial video with HW promoting product
Company's name and link on Home page of www.heather-williams.com
Company logo placement on tour vehicle
Company name in concert programs
Logo visibility on invitation and reminders (printed and electronic material)
4 Free backstage passes
Company’s name announced over the public address system at event
Weekly promotion on all my social sites
Exposure in HW email newsletter
Company’s logo on 2011 event t-shirt
Company promotional info sent out to all 107 social sites that HW is connected to
Company's name and link on Sponsor page of www.heather-williams.com
Company’s Logo on 2011 Sponsor banner displayed at approved events
10 Free admission show passes
Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**



Exposure DELUXE $10,000


Free pre-event dinner with HW
Phone or in person interviews to help promote company
Company promotional commercial video with HW promoting product
Company's name and link on Home page of www.heather-williams.com
Company logo palcement on tour vehicle
Company name in concert programs
Logo visibility on invitation and reminders (printed and electronic material)
4 Free backstage passes
Company’s name announced over the public address system at event
Weekly promotion on all my social sites
Exposure in HW email newsletter
Company’s logo on 2011 event t-shirt
Company promotional info sent out to all 107 social sites that HW is connected to
Company's name and link on Sponsor page of www.heather-williams.com
Company’s Logo on 2011 Sponsor banner displayed at approved events
8 Free admission show passes
Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**




Exposure DIAMOND $5,000

Company promotional commercial video with HW promoting product
Company's name and link on Home page of www.heather-williams.com
Company logo palcement on tour vehicle
Company name in concert programs
Logo visibility on invitation and reminders (printed and electronic material)
4 Free backstage passes
Company’s name announced over the public address system at event
Weekly promotion on all my social sites
Exposure in HW email newsletter
Company’s logo on 2011 event t-shirt
Company promotional info sent out to all 107 social sites that HW is connected to
Company's name and link on Sponsor page of www.heather-williams.com
Company’s Logo on 2011 Sponsor banner displayed at approved events
4 Free admission show passes

Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**



Exposure PLATINUM $2,500

Company logo placement on tour vehicle
Company name in concert programs
Logo visibility on invitation and reminders (printed and electronic material)
4 Free backstage passes
Company’s name announced over the public address system at event
Weekly promotion on all my social sites
Exposure in HW email newsletter
Company’s logo on 2011 event t-shirt
Company promotional info sent out to all 107 social sites that HW is connected to
Company's name and link on Sponsor page of www.heather-williams.com
Company’s Logo on 2011 Sponsor banner displayed at approved events
4 Free admission show passes
Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**


Exposure GOLD $1,000

Company’s name announced over the public address system at event
Weekly promotion on all my social sites
Exposure in HW email newsletter
Company’s logo on 2011 event t-shirt
Company promotional info sent out to all 107 social sites that HW is connected to
Company's name and link on Sponsor page of www.heather-williams.com
Company’s Logo on 2011 Sponsor banner displayed at approved events
4 Free admission show passes
Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**



Exposure SILVER $500

Company promotional info sent out to all 107 social sites that HW is connected to
Company's name and link on Sponsor page of www.heather-williams.com
Company's Logo on 2011 Sponsor banner displayed at approved events
2 Free admission show passes
Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**



Exposure BRONZE $250

Company's name and link on Sponsor page of www.heather-williams.com
2 Free admission show passes
Company product give aways at merch table at events and HW's site online giveaways

** If you don't think this project will work. Shoot us an EMAIL on what you would like included and what price range you would like to stay in and we will make it work.**



Private Sponsor $_______

Just want to sponsor?

Enter in any amount that you would like to contribute.



Ryder Agency works with Sponsors to create unique promotions that best match their marketing goals. Sponsorship opportunities are not limited to the “Menu” presented here.

Interested in becoming a Heather Williams Music Tour advertising sponsor for 2011?

Contact: Haley Taylor @ Ryder Agency (646) 222-8090 or email: info@ryderagency.com  


Heather Williams Music Video!

"Push It To The Limit"

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TOUR ADVERTISING & SPONSORSHIP -
Haley Taylor @ Ryder Agency/ Promotions Manager (646) 222-8090 or email: info@ryderagency.com

BOOKING -
To book Heather Williams for any events contact - agent@heather-williams.com.

 
 
 
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